Analisis Faktor Revisit Intention Di Objek Wisata Situ Bagendit Garut
- TA Mahasiswa
- Taufik Septiana
- 24023115401
Abstrak
The purpose of this study is to look for any factors that become tourists' revisit intention in Situ Bagendit Garut attractions. The method used in this study is the Exploratory Factor Analysis method. The sampling technique in this study is non probability sampling. In this study the data obtained in the form of survey results, interviews and questionnaires to tourists in Situ Bagendit tourism. The analysis technique used in this study is the validity test, reliability test and factor analysis using IBM SPSS software. The result of the calculation shows that this factor analysis is indeed appropriate for analyzing data in the form of a correlation matrix. Besides that, the results of the Bartlett's test of Sphericity are known to be correlated indicators and deserve further analysis. Based on this study it can be concluded that the results of the anti-image produce twelve items that are used in further testing, so from the results of the factoring and rotation tests found three factors that have an eigenvalue above the number one. So the factors in this study are three factors.
Keyword :, Consumer behavior, Revisit Intention, Services
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